Tool 01 / Website page planner
Build pages for every service and city.
Enter the markets you truly serve. The planner creates one roofing-company page and four priority service pages for every city.
Build your URL plan
Enter your cities. Get your page structure.
Use one line for each city. Add your domain if you want the finished plan to include complete URLs.
Page-planning guidance: Google people-first content guidance · Google doorway-page guidance.
Tool 02 / Local ranking calculator
What are the top three positions worth?
Change four inputs to model the possible monthly and annual value of Google Local Pack visibility in your market.
Illustrative model using 2025 benchmarks
Estimate the opportunity.
This model uses estimated click rates of 17.6%, 15.4%, and 15.1%. Change the other four numbers to match your market.
Directional estimate only. This is not a revenue guarantee. Forecast with your own Google Business Profile, Search Console, call-tracking, website-conversion, and sales data whenever possible.
Sources: First Page Sage Google CTR Report, 2025 Local Pack benchmarks · BrightLocal Consumer Search Behavior, 2026 · Google local ranking guidance.
Tool 03 / Google Ads ROI calculator
Start with the number you know.
Choose a monthly revenue goal or an ad budget. We’ll calculate the other side and show the funnel required to connect them.
Build a monthly projection
Two ways to plan.
Use your own numbers when you have them. The starting values are examples, not roofing-industry benchmarks.
Start with the outcome you want or the budget you already have.
These values update with your plan. Use your own numbers whenever you have them.
Directional estimate only. Projected profit after ad spend means estimated gross profit minus ad spend—not company-wide net profit. This model does not include agency fees, overhead, financing costs, cancellations, or attribution uncertainty.
Use your actual Google Ads, call-tracking, CRM, and job-profitability data whenever possible. If you do not know a number yet, treat the result as a planning range rather than a promise.
A plan is only useful when it gets built
Want help turning this into more roofing jobs?
We’ll review your market, current pipeline, and capacity—then give you a clear yes-or-no answer on fit.
Book a Call